Table of Contents
- How to Install Google Analytics on a New Website?
- How to Find Google Analytics Tracking ID for Webflow Account?
- How to Check if Google Analytics Event Tracking is Working on Webflow?
- Can You Add Google Analytics Universal Tracking Code on Webflow?
- Why You Need Google Analytics for Your Webflow Site?
- How to Add Event Tracking to Your Webflow Website with Google Analytics?
- Conclusion
- Hire Trusted Webflow Development Agency to Solve Webflow Issues
Many users transitioning between platforms often ask how to install Google Analytics on their Webflow websites. This guide will walk you through the various methods of integrating Google Analytics to enhance your data insights.
How to Install Google Analytics on a New Website?
There are three effective methods to integrate Google Analytics into your Webflow website:
- Log Into Your Webflow Account: Select the project you wish to connect with Google Analytics.
- Project Settings: Navigate to the project settings by scrolling down and clicking on the settings option.
- Integrations Tab: In the settings, find the ‘Integrations’ section to enter your Google Analytics Tracking ID.
Integrate Google Analytics on Webflow with Connected Apps
- Select Google Analytics: Enter your Google Analytics Tracking ID to monitor traffic and user interactions directly.
- Connect Google Tag Manager: Ensure Google Tag Manager and Google Search Console are connected to your Webflow property for comprehensive data visibility.
Connect Google Analytics to Webflow with G-Tag ID
- Add Global Site Tag (gtag.js): Manually add the gtag.js code in the custom code section.
- Save Your Changes: Click ‘Save’ after entering the Tracking ID or adding the global site tag.
- Verify Tracking: Check Google Analytics to confirm successful connection and data collection.
Connect Google Analytics with Webflow using Embedded Code
If previous methods are not feasible, you can directly insert the Google Analytics code:
- Install the Code on Every Page: Ensure the tracking code is on all pages for comprehensive tracking.
- Access Webflow Settings: Go back to your Webflow project settings to test the code.
- Add Google Analytics Code: Insert the code into the header section of your website.
- Verify Proper Functioning: Confirm the code is implemented correctly across all pages.
How to Find Google Analytics Tracking ID for Webflow Account?
To locate your Google Analytics Tracking ID, follow these steps:
- Open your Google Analytics account and access Admin settings.
- Navigate to Property Settings and select Data Streams.
- Click on ‘Web’ to view your Measurement ID or Tracking ID.
How to Check if Google Analytics Event Tracking is Working on Webflow?
Once Google Analytics is integrated, verify data flow:
- Go to your Google Analytics account and navigate to Admin settings.
- Select Data Streams under Property Settings.
- Click on ‘Web’ to access web data.
- Open ‘Configure Tag Settings’ to check the status of your data.
Can You Add Google Analytics Universal Tracking Code on Webflow?
No, Google Analytics Universal is no longer supported. Transition to GA4 for continued data collection.
Why You Need Google Analytics for Your Webflow Site?
Here are key reasons for integrating Google Analytics:
- Gain Transparency: Understand traffic sources and user behaviour on your website.
- Analyse Data for Predictions: Use data trends to make informed marketing decisions.
- Understand Your Audience: Gather insights about visitor demographics.
- Monitor Marketing ROI: Track the effectiveness of your marketing efforts.
- Free Tool: Access valuable insights without cost.
How to Add Event Tracking to Your Webflow Website with Google Analytics?
To set up event tracking:
- Log in to Google Analytics and go to the Admin section.
- Select Property Data Display and click on Events.
- Create a New Event and name it (e.g., “three_page_views”).
- Define Matching Conditions, using parameters like “page_view_count”.
- Save the event to start data collection.
Conclusion
Integrating Google Analytics with your Webflow site provides essential insights for data-driven decision-making. Whether using the global site tag or direct code integration, effective tracking enhances your site’s performance and user experience.
Hire Trusted Webflow Development Agency to Solve Webflow Issues
If you’re facing challenges with Webflow, WPPRO can assist in optimising your website and resolving issues effectively. Contact us today to discuss your Webflow needs.
